British travellers love to post pics

British travellers love to post pics

British travellers are more interested in posting photos on social media than seeing the sights, socialising and shopping on holiday, a new survey has found.

According to smartphone company Three, Brits typically upload 45 images to Facebook, Twitter or Instagram and more than a third (36%) would rather do this than see what their holiday destination has to offer in terms of things to see and do.

Two fifths of the 3,000 tourists polled said showing off to friends and family back home by putting pictures on social media was a holiday highlight and around one in 10 upload more than 100 images from a week’s break. The most common images are of the sun coming up or going down (53%), famous landmarks (52%) and the increasing trend of selfies (42%).

It seems sending postcards is becoming a thing of the past as 85% of British tourists indicate they put at least one picture of their holiday on social media. A quarter of them only upload pictures that make them look rich and glamorous and around a fifth want people to be envious of them.

The Three poll was held to mark its extension of free data roaming charges to five more countries.

Brits are crazed with social media and this is particularly true when people are on holiday, according to the company’s marketing director Tom Malleschitz.

British travellers love to post pics | | © Press Association 2014